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Marketing Communications
暂无评论Chris Fill | Financial Times/ Prentice Hall | 2009-2-6MarketingCommunications,5thedition,isanessentialresourceforMarketingandBusinessdegreestudents,aswell...
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Where the Suckers Moon
暂无评论Randall Rothenberg | Vintage | 1995-10Rothenbergchroniclesthebrief,turbulentmarriagebetweenarecession-plaguedautocompanyandanaggressivelyh...
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Advertising Media Planning, Seventh Edition
暂无评论McGraw-Hill | 2010-7-16Theindustrystandardfor30years-updatedtoincludethenewestdevelopmentsindigitizationandthethreescreenso...
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广告公司的经营与管理
暂无评论何海明 | 国际文化出版公司 | 2002-9本书是我国第一部关于广告公司经营与管理的专著,为广告公司经营与管理者提供了理论和实际操作方法的全面指引。1997年第一版发行后,本书被广泛选作大专院校的广告及相关专业教材,并成为国内众多广告公司进行相...
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The Advertising Concept Book
暂无评论Pete Barry | Thames & Hudson | 2008-8-4'Enormouslyencouraging,practicalandentertaining.Ifthisbookcouldstandinfrontofaclassandtalk,I'...
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