International Strategy and Market Performance in New Biotechnology Firms / Joseph E. Coombs.
内容简介
The issues addressed in this study are: What internal factors support changes in the international operations of new firms? and What effect do these changes have on the firm's structure, contro...
(展开全部)
The issues addressed in this study are: What internal factors support changes in the international operations of new firms? and What effect do these changes have on the firm's structure, control system, and market performance.To answer these questions, this work examines the internal resources and market performance of a set of publicly traded biotechnology firms. Findings support the view that new firms can enter international markets through a variety of strategies, including international joint ventures and subsidiaries. Changes in international operations also are found to enhance firm market performance when accompanied by changes in firm structure and control systems. However, managers must be patient because market performance only improves significantly two years after these organizational changes have taken place.
您对《International Strategy and Market Performance in New Biotechnology Firms / Joseph E. Coombs.》有什么评价吗,点击右上角“我想说两句”,说出你的看法吧。
有什么“读后感”吗?您可点击右上角“我要写长评”来进行评价噢。
猜您喜欢读
网友关注
网友关注
精品推荐
分类导航
评价“International Strategy and Market Performance in New Biotechnology Firms / Joseph E. Coombs.”