Business to Business Marketing
作者:
Michael H·Morris
|
Leyland F·Pitt
|
Earl Dwight Honeycutt Jr
出版年: 2001-3
页数: 564
定价: $ 197.75
ISBN: 9780803959644
出版年: 2001-3
页数: 564
定价: $ 197.75
ISBN: 9780803959644
内容简介
Thoroughly updated throughout, this much-anticipated new edition provides students with a comprehensive, state-of-the-art view of industrial marketing. With a focus on strategic thinking and acting...
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