Behavior Change and Public Health in the Developing World
作者:
John P·Elder
出版年:
2000-11
页数:
192
定价:
$ 146.90
ISBN:
9780761917786
内容简介
Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behaviour change theories and applications. It...
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Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behaviour change theories and applications. It details experiences of sucessful programmes for the prevention and control of the world's biggest killers: malnutrition; respiratory infections; diarrhea; HIV//AIDS; and health problems arising from tobacco consumption and lack of access to family planning. The book explores health communication and social marketing strategies, learning theory, media advocacy and community development. These behaviour-change strategies are presented in temrs of how the theory relates specifically to a particular health or disease issue.
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