Creating Powerful Brands
作者:
Leslie de Chernatony
|
L·De Chernatony
|
Leslie De
出版年: 1998-7
页数: 384
定价: $ 54.18
ISBN: 9780750622400
出版年: 1998-7
页数: 384
定价: $ 54.18
ISBN: 9780750622400
内容简介
The success of Creating Powerful Brands has led to the preparation of this fully revised and updated second edition which retains all the strengths of the original book enhanced by the latest examp...
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